West Ham United continues its efforts to strengthen its attack by rekindling its interest in Moroccan striker Youssef En-Nesyri, who plays for Turkish club Fenerbahçe, as part of its preparations for a strong season in the Premier League.

According to consistent media reports, the "Hammers" management is preparing to make an official offer of 40 million euros to sign En-Nesyri, one of the most prominent Arab strikers in the European arena in recent years.

Coach Graham Potter sees En-Nesyri as the ideal choice to lead the front line due to his scoring effectiveness and notable physical presence inside the penalty area.

However, the deal faces a significant obstacle, represented by the insistence of Fenerbahçe's head coach, José Mourinho, on keeping his player, considering him a key element in his technical project.

This continues his stance since last January when he rejected a huge offer from Saudi Arabia's Al-Hilal worth 30 million euros, as well as a recent offer from Saudi Arabia's Al-Shabab that reached 35 million euros.

Despite the repeated refusals, Turkish media indicate that an offer of 40 million euros or more could prompt Fenerbahçe's management to reconsider, especially if they secure the signing of a high-caliber attacking replacement.

So far, En-Nesyri has not announced his position on returning to the Premier League after his previous experience in La Liga, but those close to him confirm his willingness to embrace the idea of taking on a new challenge in one of the strongest leagues in the world.