The outlines of the competition for the 2026 World Cup title have begun to emerge early, after the unveiling of the first promotional advertisement for the global tournament, featuring several of the most prominent football stars in recent years, in a move that caught attention before the anticipated event kicks off.

The 2026 World Cup is scheduled to be held in the United States, Canada, and Mexico from June 11 to July 19, with the participation of 48 teams from different continents, in what is considered the largest edition in the history of the tournament.

The promotional advertisement, presented by LEGO, reflects the generational struggle between the legends of the present and the stars of the future, as it not only includes historical names but also combines the experiences of the past and the ambitions of the new generation at a perfect timing before the start of the tournament.

The advertisement featured the participation of Portuguese Cristiano Ronaldo, Argentine Lionel Messi, French Kylian Mbappe, and Brazilian Vinicius Junior, in a scene that reflects the expected level of competition for the global title.

Lionel Messi aims to retain his title which he won in the 2022 edition in Qatar, while Cristiano Ronaldo seeks to achieve his biggest dream of winning the World Cup for the first time in his career. Meanwhile, Kylian Mbappe looks to reclaim the title after his victory in 2018, whereas Vinicius Junior dreams of bringing the cup back to Brazil after an absence since the 2002 edition.